We get a lot of questions from small business owners about LinkedIn so we’re hoping this post will answer some of those questions. If someone is looking for a consultant, they’re going to want to be able to get more information. • Local Business LinkedIn is free and easy to use. By having a business page, people can easily find out more information about your business or company by clicking on the name of the business and accessing your LinkedIn company page. Company Directory I many cases the people attached to a LinkedIn company page are NOT a true reflection of its employees. Most recruiters can look past it in the initial candidate search process. Use this option if your company page name is not the name you want to be found for. As you can see in the example below, there is another company with a VERY SIMILAR name. 1. If you need help setting up or linking to your LinkedIn Company Page, please give me a call at 212.664.1872, As we start the new year and talk about goals for 2021, I would first…, Recently, a client of mine, Michael Feeley, wrote to update me on his success with…, Dan Edds, a client and first time author, wrote to update me on his progress…, This morning, a client sent an update on her job search and her success with…, CLICK HERE to begin your FREE Constant Contact Trial, Copyrights © 2021 All Rights Reserved by LisaMarieDias Designs, Here is a quick #tutorial on #howto correctly link to your company's #LinkedIn Company Page. You might want to have two drop downs with the first selecting a group and the second selecting the specific industry within that group. To do this, scroll down the page until you see the bar. 61 million of its users are senior-level executives, while another 40 millionare in decision-making positions. LinkedIn has high authority on search engines. One option for getting around listing the fact that you're unemployed is to leave your LinkedIn profile as is, without updating it. Browse featured company pages. It also demonstrates the lack of control brands have over their employer brands. ThriveHive combines easy-to-use tools and expert guidance to help businesses stand out and get found online. How to Add a Company Logo to Your Profile. (The list not only includes followers' names hyper-linked to their profile, but also their picture and LinkedIn headline). You should have a company page is so that you can list a place of employment on your personal page. On my google search, I found someone else’s (person B’s) linkedin profile. LinkedIn can be a confusing place. LinkedIn pages mimic the difference between a personal and business Facebook pages. Next, it is time to tell what your company is all about. Even if you don’t think that someone will be looking for a plumber or a daycare provider on LinkedIn, you should still have a personal and business page. A LinkedIn personal page is used to connect with other people. In 2008, after several venture capital companies purchased a 5% stake in LinkedIn for $53 million, the company was valued at $1 billion (post-money valuation). 7. If you’re wondering if LinkedIn is a fit for your business or asking questions like Who should be on LinkedIn? Many people overlook the profile summary section, which is unfortunate because it's one of the first things hiring managers and recruiters see on a LinkedIn … Running a business can be tough. It looks like linkedin no longer wants to share anything with their API. Whether you’re brand new to LinkedIn, or you’ve been on there for years, there are default settings on your account that you may or may not be aware are already there – settings you may want to change depending on what they … And the LinkedIn team did not disappoint. Clicking on the ‘Edit Display Name’ link will open up a new pop up window which includes a field where you can change this info. then this post is for you. Many companies have multiple names, often a full name and a version with initials – for example, ‘LisaMarie Dias Designs’ and ‘LMDD’. If you're like most, you'll find the Linkedin industry list to be incomplete. Careers Page. What information should be on each page? I highly recommend adding your LOGO to the company page as well, for branding purposes and to get additional visibility for the company on your employee’s personal profiles. 4. When this is the case, I would suggest ‘LisaMarie Dias Designs (LMDD)’. How Company Profiles Are Built . The easiest way for them to do that while on LinkedIn is by clicking on your company name listed on your personal page and visiting your business page. Once you have correctly named the page, the next step is to ensure that everyone who works for the company, is correctly linked to the LinkedIn Company Page. Welcome to LinkedIn for small business. Some companies have longer names but use an abbreviated version such as, ‘The Coca-Cola Company’ and ‘Coca-Cola’. Company pages help users learn about your business, brand, commercial services as well as job opportunities. Many businesses are limiting their potential by not having a LinkedIn company page. The company partnered with LinkedIn to provide company data, such as company overviews and revenues. Use your LinkedIn personal page to connect with employees, friends, other industry professionals, former classmates, and people you meet at networking or other events. 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